Reasons Your Home May Not Be Selling

5 Reasons Your Home May Not Be Selling

Selling your home is a challenge, and when a homeowner wants to put up their house for sale, they only have one goal in mind: to sell their home. A valid concern that most homeowners have is that their home won’t sell, and they’ll be left with the burden of paying for two properties.

Why Your Home May Not Be Selling

Here are five reason your home might not be in selling:

1. The Price May Be Too High

An essential factor in whether a house sells or not could be the price. Pricing a home is considered an art form, and having the sense to price well is something that many skilled realtors offer.

A team of experienced realtors can help you complete a comprehensive market analysis that can define the value of the current market. A real estate Competitive Market Analysis (CMA) analyzes your home against related homes that have sold in your neighbourhood within the past 6 to 12 months.

A realtor can help you price your home properly from the beginning, helping you avoid any stress that could come from pricing your home inaccurately.

Your home value is worth as much as someone will spend. No matter the amount you purchased it for, if there is a shortage in offers, it may be priced too high.

2. Your Home May Be In Poor Condition

It can be a hard pill to swallow, but this is a reality for some people. The easiest way you can scare off potential buyers is if your home is left in poor shape. Leaving your home in a condition that isn’t up to standards is a reason your home could not be selling.

Here are a few obstacles that could be keeping your home from selling:

  • Water stains on ceilings
  • Roof shingles that are either missing or damaged
  • Flooring that is left uneven
  • Dry rot
  • Cracks in the home’s foundation

These are all considered red flags for potential buyers and are going to keep them from making an offer on your home. Would you buy a home if it was in a rough condition? If not, why would someone else?

3. Taking Photos Yourself May Result In Uninterested Buyers

Years ago, taking photos of your home was good enough, but today’s standards have risen; taking the best photos will help boost your home’s desirability. A real estate team can assist in providing you with high-quality images that show off the best features of your home. If you have anything less than a great photo, it could severely influence a buyer’s interest in your home.

Mediocre photo quality can mean less buyer engagement and a lack of offers on your home. Most often buyers will search online when looking to purchase a home and what will help seize their attention is the use of beautifully selected photos.

It’s essential to keep your home maintained, polished, and organized, as well as hire a team that can arrange for top-quality photos.

4. You May Be Too Focused On The Open House

An open house isn’t nearly as useful as sellers may think. You might feel it’s great to open up your home to a wide variety of visitors, but the people who are walking through your doors usually aren’t your target market. A qualified buyer who’s serious about placing an offer in your home will often schedule a showing with an agent.

63% of top real estate agents say they do not always recommend an open house. Your team of realtor’s time and energy are better distributed to marketing your home, connecting with other local agents, and finding interested buyers. In the digital age, open houses are no longer required to sell homes.

5. There May Not Be Enough Marketing Exposure

The amount of exposure your home receives can make a drastic impact on whether it is going to sell. If it’s not selling, you might have a lack of marketing exposure.

A majority of home buyers are utilizing the internet to shop for homes, so it’s vital that your home is accessible online, wherever. A great real estate team can assist you in getting the right exposure, so you have less to worry about, and more to gain.

Understand The Why

One of these reasons could be the deciding factor on whether your home will sell or not; it could also be a combination of them. It’s frustrating for homeowners when your house isn’t selling, so understanding the “why” can help you get your home ready.

If you are looking to sell your home and want to ensure that it has it’s best chances of being noticed, contact our team of experienced realtors to get you the results you need.


Check out these articles for more ways to get your house sale-ready:

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There are many qualities and skills that go into being an excellent real estate professional – integrity, in-depth community and market knowledge, marketing savvy, effective negotiation skills and a high-quality professional network, all of which are hallmarks of how we work. That said, in our experience, we’ve also found that providing the very best service is simply about putting our clients first. This means keeping ourselves accessible, being good listeners as well as good communicators, and responding quickly to your needs.

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